Staggering 35% boost in sales attributed to Social Media in just 6 months, using a targeted influencer strategy.
Campaign of the month: Guerlain's Meteorites - Qualifio
MarketingEventsAwards 2021 highlight: Guerlain uses AR bee to create buzz around brand offerings | Marketing-Interactive
How do you successfully launch a new perfume? - LVMH
Is it about money or marketing ?-International marketing strategies in the luxury cosmetic industry-Exploratory multiple case study of Chanel , Guerlain and La Mer | Semantic Scholar
Market Analysis of the Chinese Perfume Market- Succeeding in China
Le cas spécial du marketing de La Petite Robe Noire
La Maison Guerlain: Its Sweet History Sure Smells of Success | CFI.co
Guerlain: Its secret to growing in the cosmetics market in China
Staggering 35% boost in sales attributed to Social Media in just 6 months, using a targeted influencer strategy.
Inauguration La Ruche Guerlain on Vimeo
Luxury Daily
Isabelle HEBANT - MAKEUP INTERNATIONAL MARKETING DIRECTOR - Guerlain | LinkedIn
COMMUNICATION ON OUR SUSTAINABILITY PROGRESS
Guerlain atteint ses objectifs de notoriété et impacte le bas du funnel
How are Guerlain, Diptyque & Champagne Telmont approaching gifting and sampling?
Le cas spécial du marketing de La Petite Robe Noire
Un parfum d'innovation chez Guerlain - Think with Google
3 Brand Building Lessons from Guerlain's epic The Legend of Shalimar web film | Brand Truth - Brand Strategy Consulting, Melbourne
Luxury Daily
Guerlain repense sa communication de façon locale - Stratégies
SOLUTION: Digital Marketing For Guerlain - Studypool
Guerlain Email Marketing Strategy & Campaigns | MailCharts
SOLUTION: Digital Marketing For Guerlain - Studypool
Irène Hary - Sales Account - Travel Retail Europe - Guerlain | LinkedIn
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